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About Us

The story of Jo and Joe

Welcome to the wonderful world of Jo & Joe.

At Jo and Joe we think footwear should never be boring, ever. Jo and Joe offer fashionable and creative footwear inspired by a wealth of variety and creativity from around the world. The collection is enriched by the limitless colours and designs found in nature and cultures which has allowed us to create footwear that our customers adore wearing.

Our products are unique, individual and attract a range of personalities – we don’t target a strict age range. Our customers love vibrant colours, designs and most importantly comfort (what’s better than a hug for your feet right?). Whether you are buying Jo and Joe footwear for yourself or as a gift (good luck sharing), the collection is beautifully packaged.

Jo and Joe believe great footwear shouldn’t leave you penniless so you can be assured (from the horse’s mouth) the collection is always high quality and affordable, however we can’t be held responsible for you buying multiple pairs – it’s not our fault they’re beautiful.

Jo and Joe was launched in 2016 as we were bored of the same old shoes sold everywhere. We wanted to create something different which stood out from the crowd and that is when our collection was born. We believe that being such a young brand our designs are new and dynamic, we are able to keep up with trends and even set them!